Actor and producer Lily Collins is the new face of IM8, the premium health and wellness brand co-founded by entrepreneur Danny Yeung and David Beckham.
But this isn’t your typical endorsement deal: Collins will also take an undisclosed equity stake in IM8’s parent company, Prenetics.
IM8’s hero product is a daily supplement drink available in flavors like lemon and açaí. It claims to pack 90 science-backed ingredients into one sachet, and Collins is the latest star to back it.
She joins podcaster Jay Shetty, tennis star Aryna Sabalenka, and F1 driver Ollie Bearman, who have each signed on as ambassadors and shareholders over the last year.
