Most Effective Ad of the Week
FanDuel | “NBA Sportsbook SGP: Live Bet”
FanDuel’s ad debuted on March 9 and showcases the platform’s Same Game Parlay betting feature for NBA games while promoting a new customer offer of up to $300 back in bonus bets each day for up to 10 days. The spot was 55% more effective than the average ad in the Gambling, Sports Betting, and Prediction Markets category during the week of March 3–9 and aired most frequently on Comedy Central and BET, with additional placements across FX, FXX, and other cable networks.
