Apple Music captured Bad Bunny’s groundbreaking Super Bowl Halftime Show through the iPhone lenses of fans around the world.
Days after the Puerto Rican superstar’s performance on Feb. 8, Apple released “The Day the World Danced,” the latest chapter in its long-running “Shot on iPhone” campaign.
Created by Apple’s in-house team, the film features footage from 23 photographers and cinematographers who used the iPhone 17 Pro to document unfiltered reactions of Bad Bunny fans watching his halftime show.
Set to Bad Bunny’s “DtMF (DeBÍ TiRAR MáS FOToS) (I Should Have Taken More Photos),” the spot showcases intimate fan moments spanning 15 locations in 11 time zones, including Puerto Rico, San Francisco, Mexico City, São Paulo, Madrid, Seoul, and Tokyo.
