The Trade Desk’s chief strategy officer Samantha Jacobson is departing the programmatic advertising giant to join OpenAI.
The Trade Desk confirmed Jacobson’s exit to ADWEEK, saying she will join the ChatGPT maker while retaining a seat on the company’s board of directors.
“She’ll continue to play a critical role there,” a Trade Desk spokesperson said but were unable to disclose Jacobson’s title or start date at OpenAI..
Jacobson spent more than five years at The Trade Desk, where she rose to lead strategy for one of the largest independent demand-side platforms in the world. Prior to joining The Trade Desk, she served as vice president of strategy and business development at Oracle and held roles at eBay and American Express.
