Some of the most closely watched brand executives in the country will gather in Atlanta this September for Brandweek 2026, ADWEEK’s annual summit for senior marketers.
The event runs Sept. 15–17 and brings together the leaders navigating one of the most disorienting stretches in marketing history: shifting consumer behavior, mounting pressure to prove ROI, an audience that’s harder than ever to reach and hold, and AI that’s upending everything.
Attend, and you’ll have access to some of the biggest names in the industry, including: Coca-Cola Global CMO Manuel Arroyo, FIGS CMO Bené Eaton, and Starbucks Global Chief Brand Officer Tressie Lieberman, alongside the Rev. Dr. Bernice King and executives and athletes from Atlanta’s sports scene. These are all leaders actively making big decisions that move their companies and organizations forward, and the programming is built around getting specific about how.
For brand marketers responsible for growth, relevance, and driving real business results, the sessions are designed to reveal strategies that you can actually take back to work and use.



