Brands brought the laughs this week, with creator Jake Shane starring for Panera, ServiceNow poking fun at other AI platforms, and the M&M’s Spokescandies venturing into the Love Island villa.
Elsewhere, World Cup fever builds with campaigns from American Eagle and Uber Eats, and Wimbledon promotes its upcoming tournament. Bridgerton’s Jonathan Bailey is the new Martini Man, and the Tate Modern celebrates its upcoming Frida Kahlo exhibit with a campaign that could sit in a gallery.
Our Most Effective Ad of the Week, in partnership with EDO, is a makeup tutorial.
Keep scrolling for the week’s most notable ads.



