It’s rare that your esoteric, impossible-to-pronounce, decade-long research project becomes a technology so crucial to national security that the President of the United States calls it out from the White House.
But that’s exactly what happened to Dr. Eric Wengrowski, the CEO of Steg AI.
Wengrowski spent nearly a decade of his life advancing steganography, a deeply-technical method for tracking images as they travel through the machinery of the modern Internet, as the focus of his PHD at Rutgers University.
After earning his degree, Wengrowki and a team of co-founders rolled his tech into a small startup. For several years, the company grew, but mostly toiled away in relative obscurity.
Then, AI image generators exploded into the public’s consciousness. And for Wengrowki and Steg’s team, everything blew up.
Durable Marks
I met Wengrowski during the pandemic, when we both volunteered to help a media industry trade group rapidly pivot its yearly in-person conference to a Zoom format.
