Criteo Faces a Takeover Bid While Pacvue and The Trade Desk Win New Deals

America post Staff
1 Min Read


Commerce media news took a rare breather this week as we all recovered from the back-to-back excitement of Cannes Lions and the Fourth of July. 

But as the flashy partnership announcements and agentic promises that flooded the Croisette fade in the rearview mirror, there’s no shortage of fascinating tidbits. This week brought news of a possible Criteo acquisition, another new retailer for Pacvue, a new nonprofit that supports commerce media talent, and more. 

This will be my last end-of-week commerce media roundup, but if you have people moves, hot industry gossip, or any other relevant tidbits you think should be included going forward, send them over to lauren.johnson@adweek.com

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