The Now tab will serve as the landing page. Modeled on the flagship newsletter, the section will feature an array of content, including a full-bleed centerpiece story, two recent stories underneath, audio from the latest episode of its flagship podcast Front Office Sports Today, a push to play its daily Factle Sports trivia game, and a carousel of recent vertical video.
The Read tab will feature its latest written reporting. While the Watch section will feature video from its flagship podcast, long-form YouTube series, short-form vertical video, and, starting this fall, clips from Front Office Sports Tonight.
“The short-form video component is particularly interesting because we’re increasingly seeing the Reels or TikTok-style experience become a standard part of media products themselves,” said FTI Consulting senior managing director Justin Eisenband. “Sports is especially well suited to this type of experience because so much of the value is tied to specific moments.”
