Netflix and MLB are teaming up for their first Home Run Derby together on Monday in Philadelphia, and—from bejeweled trucks to Netflix talent cameos—they’re doing everything they can to hit it out of the park.
This is the first year of Netflix’s three-year deal for the Home Run Derby, taking over after ESPN aired the event for more than three decades.
The streamer already has experience showcasing MLB events, including streaming the New York Yankees’ shutout of the San Francisco Giants on Opening Day this year. However, Kenny Gersh, evp of media, business development, and product at Major League Baseball, noted that Opening Day is still a game; the Home Run Derby is pageantry.
