
In November, Apple laid off dozens of sales employees in a rather unexpected move for the tech giant. Apple is the rare tech company that has steered clear of mass layoffs, particularly among its peers in the trillion-dollar club. The layoffs “came as a surprise” for those who lost their jobs, according to a Bloomberg report—and they impacted some employees who had been with the company for decades.
The post-pandemic job market has come to be defined by layoffs, in tech and beyond: A Glassdoor analysis finds that there was a peak in 2023, but layoffs have since continued at a more frequent cadence relative to the years prior. A variety of sectors have been hit hard—and prominent employers like Verizon, Starbucks, and UPS have gone through multiple rounds of cuts this year alone, slashing thousands of jobs.
But the tech industry has been uniquely reliant on layoffs as companies have gone through periods of overhiring and fluctuating priorities, with the rapid emergence of artificial intelligence now upending the sector.
Since 2022, tech employers have laid off upwards of 700,000 workers, according to the tracker Layoffs.fyi. With the exception of Apple, which has conducted a handful of more targeted cuts in recent years, the Big Tech companies—namely Amazon, Meta, Google, and Microsoft—have laid off tens of thousands of employees over the last three years.
“There are just so many new grads coming out, trying to enter the tech industry, and they feel like the promise of a high-paying job in tech is just not really being fulfilled,” says Daniel Zhao, Glassdoor’s chief economist and director of economic research.
All this has led to a challenging environment for tech workers who are seeking new jobs and new graduates who are trying to find their footing. In the last two decades, Big Tech jobs held a certain cachet for millennial knowledge workers who were starting their careers. The sprawling campuses and free food were appealing, of course, but companies like Google also imbued their work with purpose and appeared to guarantee professional success.



