As an active mother of three boys, 39-year-old Allison Ellsworth struggled to stay hydrated. Usually, she would rip open electrolyte powders and mix them with water, making a mess on the kitchen counter. So her husband Stephen began concocting his own hydrating beverages for her.
One day, Ellsworth looked at him and said: “Oh my god, we’re doing this again, aren’t we?”
Indeed they were. The Ellsworths are the creators of Poppi, the probiotic soda they started in their kitchen and sold last year to PepsiCo for $1.95 billion.
The Ellsworths’ sophomore effort, a hydration drink called Jetty, is making its public debut.
