More than half of independent agency owners are interested in selling their businesses, according to Evros Group’s 2026 M&A Sentiment Survey, released today as the first data exclusive from Dealroom, ADWEEK’s new vertical covering M&A, investment, and dealmaking in the marketing economy.
Evros Group, a leading advisor on marketing and advertising M&A, known for its industry shaping transactions, surveyed three groups for the report: independent agency owners, holding company and PE-backed buyers, and financial investors in marketing services. Each group was asked the same questions about the deal environment, and their answers were set side by side.
The findings describe a market with more appetite than it has shown in years.
